Is building a team the right next step in your life? To determine the answer to this question, there are a few points I would like to bring to your attention.
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I consult with a lot of top-producing agents, and one question I hear all the time through my work with these professionals is, “Should I build a team?”
Also, since Keller Williams is such a wonderful brokerage for teams, there is often a perception that we only encourage agents who are looking to work within this kind of structure. Today I want to address these points and give you a few things to think about when deciding whether to be part of a team.
First of all, I would like for you to ask yourself an important question: Do you want to have a big life?
Something Gary Keller says all the time is that the purpose of business is to fund a perfect life. So, if you want to have a really big life, growing a large business through team building can be a great way to set yourself on the path to success.
Another incentive for me, personally, to embark on my team-building journey was the ability to have freedom with my schedule.
Do you want to be able to take time off? If so, a team structure may be right for you, since it is often more difficult for a solo agent to unplug from their business. When you work as part of a team, however, you’re able to leverage yourself through systems, technology, and other people.
Of course, there are some downsides to team building. It certainly is not for the faint of heart. The journey to becoming a leader often requires you to work through larger challenges than you might face on the path to becoming a successful solo agent. When you employ people, you are taking on responsibility for their livelihood.
Many agents who are already comfortable in their careers without building a team wonder if it is really necessary to potentially complicate their life for the sake of certain benefits. They wonder whether it is worth making the transition from salesperson to business owner. Taking this journey requires a real commitment to growth and learning, so the answer as to whether team building is worth it really depends on your goals and circumstances.
If this is a decision you’re grappling with right now, allow me to introduce you to an amazing book: “The Millionaire Real Estate Agent” by Gary Keller. When Gary wrote this book, he surveyed top agents across the country and distilled what he learned from them into systems and models that are proven, simple, and repeatable.
Essentially, the book breaks down team building into four stages: think a million, earn a million, net a million, and receive a million.
"Taking the team building journey requires a real commitment to growth and learning."
While I encourage you to read the entire book, I will say that the section covering the first stage (think a million) is especially important to look over. As I have learned through my own business and in consulting and watching other real estate agents, your mindset is critical to your success. While solo agents will think more like a salesperson, meaning they will be focused on short-term goals, team leaders tend to think more like business owners. Those on the team building journey should, and must, occupy their thinking with long-term goals.
When this book made it into my hands in 2013, I was at a tipping point in my career. I was already highly successful, but I had some challenges. My business was extremely buyer-heavy, I lacked leverage, and I was working nonstop. I was unhappy with the way my time was being spent, and my schedule was not sustainable. So, after reading this book, the answer to whether I should start team building became clear.
In just two years after making the decision to grow my team, my business grew from 60 annual closings to 170. Truly, this book changed my life and my business.
I actually believe in this book so deeply that if you do not already have a copy, I would like to give you one for free. So please reach out to me if you are interested in receiving a copy of your own.
If you have any other questions or would like more information, feel free to give me a call or send me an email. I look forward to hearing from you soon.